Note that this slide includes CNN U. CNN says this is the first time Time Warner has broken out financial numbers for its news division. While it is true that CNN U. CNN as a whole can thrive financially even if its primetime stumbles, but it has to work harder to ways the cnn makes money up for it through the other two channels or its digital division. Primetime — across all television networks, not just CNN — is still the most valuable real estate for media companies and advertisers, because of its reach and the ease of monetizing it. It is also an important factor in carriage negotiations.
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They also dig into the revenue and profit numbers behind the cable news business, including the carriage fees make it more important than ever to draw in loyal viewers. Daytime totals are weaker for these news networks in general, about two million viewers. Just to give you some perspective in terms of where that sizes out, with the three networks averaging three million viewers during primetime Because the cable world is rapidly changing, it’s becoming more pressing. But if there’s nothing on MSNBC that appeals to you, and you have the option of not paying an extra quarter to get it, or whatever the carriage number is, you may not. You want to have the programming that people want, and the viewership. They’re not putting on ugly newscasters. You have a Fox News which is called «advocacy journalism,» and it’s very highly rated, but is there some compromise where you should be doing news, or you should be working as advertised and being fair and balanced? The answer is that they’re both right. You need the two sides fighting against each other. But, that’s kind of a ‘s notion. Now, you have to be aware of eyeballs. They’re going to become niche products. Now, they might become niche products that serve a specific audience of older people who are willing to pay for them. They may become premium products. But unless you do something leaning very specifically in one direction, or switch completely to entertainment programming, then the market for the news on television has disappeared with younger people, because you don’t have to wait for the news. Nobody under 30 watches sports clips on an hour-long evening show. Fox is operating with a little bit more protection, because they’re doing something to a very specific right-wing audience. CNN and MSNBC, they’re going to go up and down as the news cycle goes up and down, and there’s no real way to get out of that unless they really change and go TMZ, or some other completely different direction. And that’s reflected in some of the numbers, too, among the financials for CNN. A smaller piece of that. In Turner segment, though, overall, for Time Warner, is by far the biggest operating profits. The last point I wanted to end on was with the affiliate fees, to give our listeners an idea of what’s going into their cable bill, if they haven’t cut the cord yet, or slimmed it down in some way. That’s basically what you’re paying to have access to those networks. It’s a huge base of revenue, but as that model changes, you’re going to need to sell more ads, or, you’re going to need to have people pay directly to subscribe to you. In a changing cable universe, I think Time Warner and Comcast have to absolutely worry about that. Motley Fool Staff, Daniel B. Kline, and Vincent Shen. Aug 8, at PM.
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The network is known for its dramatic live coverage of breaking news , some of which has drawn criticism as overly sensationalistic , and for its efforts to be nonpartisan , which have led to accusations of false balance. As of September , CNN has Eastern Time on June 1, After an introduction by Ted Turner , the husband and wife team of David Walker and Lois Hart anchored the channel’s first newscast. Since its debut, CNN has expanded its reach to a number of cable and satellite television providers, several websites, and specialized closed-circuit channels such as CNN Airport. The company has 42 bureaus 11 domestic, 31 international , [17] more than affiliated local stations which also receive news and features content via the video newswire service CNN Newsource , [18] and several regional and foreign-language networks around the world. A companion channel, CNN2 , was launched on January 1, [22] and featured a continuous hour cycle of minute news broadcasts. The first Persian Gulf War in was a watershed event for CNN that catapulted the channel past the » Big Three » American networks for the first time in its history, largely due to an unprecedented, historical scoop: CNN was the only news outlet with the ability to communicate from inside Iraq during the initial hours of the Coalition bombing campaign, with live reports from the al-Rashid Hotel in Baghdad by reporters Bernard Shaw, John Holliman and Peter Arnett. This is Bernie Shaw. Something is happening outside. Peter Arnett, join me here. Let’s describe to our viewers what we’re seeing The skies over Baghdad have been illuminated. We’re seeing bright flashes going off all over the sky.
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